Case Study
How PayPanther Used VWO To Increase Conversions By Almost 373% 373% About PayPanther Objective Solution Conclusion Would you like to learn more about
How PayPanther Used VWO To Increase Conversions By Almost 373% 373% About PayPanther Objective Solution Conclusion Would you like to learn more about
CASE STUDY How PayPanther Used VWO To Increase Conversions By Almost 373% 373% CONVERSIONS (SIGN-UPS) INDUSTRY Internet Software Services COMPANY SIZE 1–10 employees LOCATION Miami, USA CAPABILITIES USED A/B Testing About PayPanther PayPanther is an all-in-one solution for free Online Invoicing, CRM, Time Tracking, & Project Management software for freelancers & businesses. The company was looking to A/B test changes to their website in order to increase conversions and selected the VWO platform. Objective PayPanther’s main goal for undertaking A/B testing was to increase signups from the website. Solution PayPanther’s original site was based on the belief that less information was better as it would not distract visitors. So their “Pricing and Signup” page was short and barebones function