Case Study
HOW ISABEL MARANT BUILT A HOLISTIC MEDIA MONITORING STRATEGY
HOW ISABEL MARANT BUILT A HOLISTIC MEDIA MONITORING STRATEGY2 How Isabel Marant built a holistic media monitoring strategy About The Brand Established: January 1994 Headquarters: Paris, France Isabel Marant has been a client since 2019 Client Pro file Isabel Marant is a French fashion designer known for her handcrafted bohemian style mixed with Parisian chic, embodying a casual but always classy, never over-thought look. Her creations are worn by some of the world's most stylish stars, including Victoria Beckham, Gwyneth Paltrow, Kate Moss, Rachel Weisz, and Alexa Chung. The company, which is celebrating its 25th anniversary this year, is going through a rapid global expansion in terms of retail presence. It currently owns more than 40 stores and has recently opened new locations i