How GoDaddy Used Community to Rebrand as a Champion for Small Business Owners CASE STUDYWant to learn more? Visit us at Khoros.com or email us at questions@khoros.com Sr. Community Manager, GoDaddy Rachel Makool Building our community was an opportunity for us to show our customers just how much we care about them and their business’s success.Executive summary Want to learn more? Visit us at Khoros.com or email us at questions@khoros.com Today when small business owners want to name their idea, build a professional website, attract customers, and manage their work, they turn to GoDaddy. With nearly 17 million customers worldwide and over 71 million domain names under management, GoDaddy has long been known as “the place you go to buy website domains.” But few were aware

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