Case Study
How Did Follett Scale Social Media to 900+ Campus Stores?
How Did Follett Scale Social Media to 900+ Campus Stores?The Challenge“Because of the flexibility of Expion’s configuration, Follett can add additional social channels as their local social strategy evolves.” Many consumers do not know who FHEG even is and that’s ok with them. Although more than $2.7B in annual revenue is generated from their 900+ college campus stores across the United States and Canada, these locations all fly unde