Case Study
How BBC News Increased Social Referrals to Their Website by 50%
How BBC News Increased Social Referrals to Their Website by 50% CASE STUDYWant to learn more? Visit us at Khoros.com or email us at questions@khoros.com Assistant Editor, UGC and Social News, BBC Mark Frankel Khoros adds credibility to our stories, allowing us to be more scientific and focused around our content and what we’re saying.Executive summary Want to learn more? Visit us at Khoros.com or email us at questions@khoros.com The BBC is the world’s leading public service broadcaster and BBC News is one of its primary services, reaching over 300 million people weekly. BBC News’ success is strongly tied to the brand’s digital presence. Although BBC News captured the interest of audiences across many channels, the brand also aimed to increase website visits. Their strategy?