Customer case study How BAN.pl uses Smart AdServer Rich Media solution to deliver great ad experiences §? Objectives • Provide advertisers with stable and reliable delivery of ad impressions on high quality content websites • Create advanced ad experiences with rich media ad formats • Do not hire a dedicated team with design and technical skills • Be independent from creative agencies to avoid third party costs §? Solution 1 - A Rich Media library integrated in the ad server Smart AdServer has a very unique approach of Rich Media management. The ad server directly integrates a rich media library with a wide range of pre-defined Rich Media ad formats suitable for any type of supports – web, mobile web and applications. The Rich Media templates are in the t

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