Marriott International Case Study How A Hosted Buyer Program Revolutionized Marriott’s Customer Events In preparation for a Marriott Customer Event at the Annual Philadelphia Flower Show, project manager Elizabeth Gooden reached out to Personify’s A2Z Events with a challenge. As the primary event planner, Gooden was looking for a hosted buyer matchmaking and appointment scheduling solution that could be up and running quickly. End-to-end automation of appointment scheduling Fewer no-shows for scheduled appointments © 2019 Personify, Inc. All Rights Reserved. personifycorp.com CHALLENGE: An Automated Solution to Connect Buyers and Sellers in Real-Time At Events Several years ago, Marriott added a hosted buyer component to make the event more productive for its hotel

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