© 2018 Sprinklr, Inc. All rights reserved. www.sprinklr.com info@sprinklr.com CASE STUDY RESULTS The company’s follower base on WeChat has grown from 132.2k at the start of 2017, to 321.4k by mid-2018. SOLUTION The company rolled out a WeChat-focused customer support plan in China. The company looked to Sprinklr, which had already been involved in the company’s social engagement and listening efforts, to help monitor and respond to customer queries using online chat. CHALLENGE The company’s challenge was meeting their growing customer support needs in the Chinese Marketplace. With 80% of customer inquiries coming from China, the company needed to refocus its care efforts to better support this market. With WeChat’s domination of the digital space in the country, the company e

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