CASE STUDY Hotel Properties Limited 441 web gallery visits 40.2 Average Response Rate 35 pieces of guest content surfaced k % kWith so much activity happening at their properties, Hotel Properties Limited needed a single platform to source during-stay social media content and engage with guests while they were still on site. About Hotel Properties Limited (HPL) Hotel Properties Limited (HPL) is a hospitality management company headquartered in Singapore. The group owns and operates hotels in multiple countries under well-established brands such as Hard Rock Hotels and Concorde Hotels. CHALLENGES HPL were finding the process of sourcing User Generated Content (UGC) slow and laborious as property teams were manually searching each social platform for relevant content. The nature of this ac

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