Hospitality Case Study Hospitality Customer Story International Hotel Chain info@connexica.com +44(0)1785 246777As an international organisation, one of the great benefits afforded by CXAIR is the ability to analyse and report on the nationalities and demographics of their customers. By employing narrower, more precise segmentation of customers, tailor-made promotions and offers can be effectively drawn and distributed from the usage data. In addition, CXAIR allows the organisation to analyse usage over time. For example, the movement of leisure members between tier statuses provides management with the most successful pricing models to base more informed business decisions from. Using CXAIR allows them to monitor the patterns and volume of usage of their hotels and leis

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