Historic Herring Hotel Renovation: Convention Center & Hotel Study & Developer Selection Process Amarillo, Texas Hunden Strategic Partners was retained by a private developer to determine the feasibility of renovating the historic Herring Hotel, located in downtown Amarillo, Texas into a new convention quality property. The City of Amarillo has attempted to construct a convention hotel for a number of years with no success. The Herring is located in close proximity to the Amarillo Civic Center and Globe-News Center for Performing Arts. The hotel, originally constructed in 1926, has been abandoned for a number of years. The developer plans to convert the property into a 157-room convention quality hotel with an additional 30- 40 residences attached. The property will have amen

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