Adobe Customer Story Helping travelers Wander WiselyTM . Travelocity® uses Adobe Campaign to put travelers in charge of communications for smart marketing. “Adobe Campaign allows us to innovate and be creative, saving us countless hours and delivering immediate bottom-line benefits. ” Tony Arbelaez, Senior Technology Manager, Email/CRM, Travelocity RESULTS SOLUTION Adobe Marketing Cloud including the Adobe Campaign solution Gained 40 PERCENTAGE POINTS with personalized emails Fully AUTOMATED campaigns offer high returns TARGETED emails from 50 weekly campaigns Launched campaigns in HOURS instead of weeks 3 BILLIONAdobe Customer Story Booking a dream vacation The online travel industry is booming as more people choose online sites to book vacations. Travelers can compare millions of pos

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