HEIGHTENED CONSUMER ENGAGEMENT Multi-faceted marketing strategy produces A Digital Advertising Case Study Industry: Jeweler Market: Kansas City, MO Case Date: March 2016 Services: High-end jewelry, watches, and wedding/engagement ringsCompany Overview Since 1910, this local Kansas City jeweler has been providing top quality fashion jewelry, engagement rings, watches, and more to the entire metro area. Known for their high quality and unique selection, this client has been a staple in the Kansas City community for decades. Objectives The primary focus for this client was to drive foot traffi c to their two metro area locations. Since their brand is already a household name for many consumers in the area, our goal was to build on that foundational brand awareness and encourage consu

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