Introduction Hancock’s of Paducah began selling notions and fabrics to clothing makers in 1969 and has since evolved to being a multi-channel retailer of high quality fabrics for quilt makers and patch workers around the globe. Based in Paducah, Kentucky, Hancock’s of Paducah showcases its products in a retail location, catalog, and their web site. A Bronto client since 2007, they leverage marketing channels including email and social to

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