Case Study
Educational Products Provider Drives Revenue with Targeted Email Marketing
Introduction Educational Innovations is a leading online retailer of inexpensive and hard-to-find science experiments, science fair projects and supplies, teaching and learning materials, and science toys. Started by a chemistry teacher with a “teachers serving teachers” mantra, Educational Innovations supplies discrepant events and ‘super! neat! wow!’ products for the lab, classroom and workshop, and caters to schools, universities and home