Hallmark Gift Cards Deliver Recognition Solution With More ChoiceBACKGROUND When your employee recognition program causes more complaints than kudos, you have a serious problem on your hands. CSX, a transportation and logistics company, discovered that its merchandise-based recognition program was more of a disappointment to employees due to tax complications, lack of desirable rewards and overpriced items. The findings were revealed via an employee engagement survey and were shocking for a well- respected company like CSX that has earned numerous awards for its dedication to employees from organizations such as Fortune magazine, the DEI®, DiversityInc and AMVETS. After reviewing the engagement survey results and the reported issues with their current recognition program, th

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