CASE STUDY GS1 US is a company that has tremendous impact on how business is conducted across the globe. The success is evident in the performance of the organization and the culture that serves as the engine for that success. If you ask employees to describe the culture, you will hear the pervasive use of words such as collaboration, teamwork, innovation, inclusion, caring and approachable. If you are fortunate enough to join the GS1 US team you will learn very quickly that expectations are high. What you do and how you do it are equally important. But it hasn’t always been that way. The Global Language of Business What is the global language of business? GS1 US knows it is not Spanish, English, French or Chinese. The global language of business is barcodes. It is hard

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