The COVID-19 crisis highlighted the need for strong cash management, pushing CFOs to prioritize cash flow as a long-term business strategy. Creating a culture of cash excellence requires leadership support, structured accountability, and optimized processes. Growth-focused companies strategically manage receivables, payables, and inventory to free up working capital. Automated cash management tools improve efficiency by shortening the cash conversion cycle, reducing errors, and increasing financial visibility. Leveraging AI and automation helps finance teams optimize cash flow, enforce discipline, and enhance forecasting for sustainable business growth.

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