Case Study
Growing their digital presence, celebrating their staff, recruiting students and increasing media inquiries.
Growing their digital presence, celebrating their staff, recruiting students and increasing media inquiries.
Telling a More Powerful Story Increased national media coverage - almost a 10x increase in inquiries Success Snapshot Nestled in the world’s best backyard, SUU is the University of the Parks thanks to its proximity to many outdoor recreational areas. While its campus attracts students, it's not only the campus that stands out - they also have some of the top experts in the country. The team at SUU wanted to show off their experts, knowing it would benefit student enrolment, media attention, and research collaboration, but they struggled with a time-consuming process. “We had an Expert Directory, but it just didn’t have the structure we needed to nimbly change profiles and deliver up-to-date content,” said Kenzie Lundberg, Internal Communications Specialist at SUU. Using E