Case Study: Graduate Student Enrollment Trends and Issues for U.S. Market Brief: Our client wanted to identify market trends and issues that have affected or that may in the future affect enrollment for graduate-level studies in the United States. Emerging Strategy’s Solution: Emerging Strategy researched the top three markets or origin for graduate studies of the US: US, China and India. Secondary sources were exhausted and complemented by a series of primary interviews in the three geographies. Market leading test prep providers and study abroad agencies were consulted in order to identify topics that have and may lead prospective graduate students to defer studies or target a destination other than the United States. Language and entrance/ admissions exams and prep courses volumes were

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