Case Study

Google-funded chatbot planned over 18 months

Google-funded chatbot planned over 18 months

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Google-funded chatbot planned over 18 months Archant, one of the UK leading publishing companies, faces the same troubles every publishing business faces. The market is changing. The way individuals consume the news is changing. It is time to adapt and innovate, and quickly. As a company that has been publishing paper content for over 150 years, Archant sits on an enormous amount of local history. Millions of articles are tucked away in their archives, inaccessible to most. What lessons could we learn from them? That is exactly what Lorna Willis, executive director of digital, data and insight at Archant thought of when she decided to pitch this crazy idea to Google: let’s build a chatbot that knows all there is to know about those last 150 years of recorded news stories. Enter ubise

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