GOGOBOT The Challenge As the first social recommendation engine and truly personalized guide for travel, Gogobot benefitted from rapid user growth during 2011. While the growth validated Gogobot’s “trusted recommendation” model for travel, it also resulted in slow application load times for users trying to access the site from the East Coast of the U.S., Europe and Japan, far from the company’s cloud servers on the West Coast. Gogobot began

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