Case Study

Gathering More Event Attendees Using Email and Social Media

Gathering More Event Attendees Using Email and Social Media

234 Market St., Floor 4 | Philadelphia, PA 19106 215-600-0050 slicecommunications.com info@slicecommunications.com /SliceCommunications @slicecommunications @slicecommunications /company/slice-communications For each event, Slice executes a promotional campaign aimed at increasing the number of signups. We start by making an announcement through organic social media, paid social media ads, and email. Our messaging plan involves not only promoting the event, but also leveraging the speakers as thought leaders and tying in relevant news and articles to build upon the progression of the yearly theme. During the event, Slice engages with both the attendees and the CEL’s followers across social media by live tweeting and posting live pictures and videos. After, we follow up across socia

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