Case Study
From Better Learning to ‘BetterBanking’
Headquarters: Makati, NCR, Philippines Eileen Reyes First Vice President SBC Academy Head at Security Bank Corporation Employees: 5,001 – 10,000 Industry: Banking Security Bank Corporation (SBC) is one of the Philippines’ leading universal banks serving retail, commercial, corporate, and institutional clients. Through its brand promise of ‘BetterBanking’, it’s committed to providing financial service excellence for its clients. This is guided by its vision of becoming the most customer-centric bank in the Philippines and mission to enrich lives, empower businesses, and build communities through financial service excellence. From Better Learning to ‘BetterBanking’ Security Bank Corporation champions talent development as a key enabler of its customer- centric vision by i