HEINEKEN's EverGreen initiative draws inspiration from nature's resilience, aiming to adapt and renew in response to industry and global changes. It prioritizes customer-centricity, environmental and social responsibility, and productivity. To become the "Best Connected Brewer," HEINEKEN focuses on minimizing deployment time, ensuring platform stability, and creating reusable integration assets. Partnering with IBM Consulting, they developed integration capabilities using traditional and cloud-based solutions, including IBM API Connect, to facilitate efficient communication across global operations.

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