Case Study
FREDDY’S BUILDS A DATA-DRIVEN FAST-CASUAL EMPIRE WITH DOMO
Freddy’s Frozen Custard & Steakburgers uses Domo’s BI and analytics tools to fuel growth and improve operations across over 500 locations. Domo enables data-driven decisions in menu optimization, loyalty programs, and site selection, helping Freddy’s reduce sales cannibalization and boost customer satisfaction. The platform provides all employees, from restaurant managers to executives, access to real-time, actionable data. With Domo’s consumption-based pricing and data science capabilities, Freddy’s has expanded its insights and models, empowering the team to enhance performance metrics and guest experience.