Fragrance Hotels: “Bookings are up 40 percent since we partnered with SiteMinder”
Fragrance Hotels: “Bookings are up 40 percent since we partnered with SiteMinder”
3 PagesFragrance Hotels: “Bookings are up 40 percent since we partnered with SiteMinder” A part of the Global Premium Hotels brand, Fragrance Hotels is Singapore’s second largest budget hotel chain with 21 properties and more than 1,200 rooms. Since 1998, it has offered affordable quality accommodation to travellers with the goal of providing “smart comfort” . In late 2015, Fragrance Hotels said it had seen a 40% rise in group-wide bookings since partnering with SiteMinder just 12 months prior. The Singapore Stock Exchange-listed hotel group uses SiteMinder’s ChannelManager to power its online distribution and deliver its room rates, availability and reservations in real-time between its integrated property management system, Pyxis, and its online channels. Learning to tend to guests, not technol
