FONTERRA: MANAGING HIGH VOLUME ORDER PROCESSING AND IMPROVING CUSTOMER SERVICE WITH SERENOVA™ Fonterra Brands New Zealand receives 3,500 phone and fax orders every day from supermarkets, shops and other food outlets for its well-known range of consumer dairy products. These often complex orders are always ful?lled the following day. By moving from a paper-based fax system to using Serenova™ contact management system to manage incoming orders,

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