TIBCO Success Story: Financial Services Firm Not all customers want a traditional bank. For 50 years, this institution has offered check cashing, loans, and credit and debit card products for all types of customers across the United States. The company’s goal was to give customers an omnichannel experience across digital and physical channels so that interactions started through one channel (online) could be easily continued through another (at the teller window). The bank knew that to accomplish this, it needed to make sure customer data was complete, accurate, and accessible to employees needing the data to enrich and personalize the customer experience. Customer Information All In One Place A challenge the institution faced was the inconsistent way customer data was collect

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