Experience strengthens engagement with SMS Case Study A/B Test 3 Different variations 50% Increase in CTA clicks Experience offers fans better live event experiences through ticketing flexibility. Spanning sports and entertainment, users can access everything from subscription-based passes and single tickets to upgrades like backstage passes via the Experience mobile platform. For their partners, Experience offers a ticketing technology, and additional revenue stream, that matches the modern consumer’s mindset: mobile, social, with the ability to tailor-fit events to their liking. Situation Being in the business of live events means that seasons fluctuate. So, how do you keep fans engaged in these slower periods when tickets may not be available? This question became the foc

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