Case Study

Engaging online visitors on a pre-click and post-submit basis, Ve enabled Triumph to attract more high quality traffic

Engaging online visitors on a pre-click and post-submit basis, Ve enabled Triumph to attract more high quality traffic

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Engaging online visitors on a pre-click and post-submit basis, Ve enabled Triumph to attract more high quality traffic and convert it into increased test-drive applications. Triumph. Who is Triumph? The Triumph brand is steeped in a tradition of high performance, precision engineering and commitment to quality. This has long been recognised and enjoyed by motorcycle enthusiasts around the world, who have helped Triumph grow massively from its inception in 1984. With an extensive knowledge of the automotive audience base and unparalleled data processing, Ve deployed a tailored three-tiered strategy of programmatic advertising, onsite engagement and email remarketing. CUSTOMER STORY The two main challenges for Triumph’s website were to attract more high quality traffic, and to con

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