Case Study
Elizabethtown College Capitalizes on Web Content Reuse for Storytelling
Elizabethtown College Capitalizes on Web Content Reuse for Storytelling Key Takeaways: n Capitalize on content by gathering intuitively, sharing extensively, and making sure to engage with campus constituents n Utilize existing content by repurposing it in multiple formats using a web content manage- ment system n Consider possible uses for new content and the most appropriate channels to distribute it Elizabethtown College, commonly referred to