Case Study

Elizabeth Arden

Elizabeth Arden

Pages 7 Pages

LOVE IT - LOCK IT! CUSTOMER CASE STUDY – RETAIL The Customer | Elizabeth Arden is one of the most recognized names in beauty. Known around the world for quality, product innovation and its iconic Red Door. The Elizabeth Arden mission is to fulfill the total beauty needs of women around the world. They keep the beauty experience fresh and relevant with a portfolio of technology-driven skincare, trendsetting makeup and distinctive fragrance brands. The Challenge | Elizabeth Arden (New Zealand) wanted to enhance their customers’ shopping experience with an exquisitely displayed iPad on their cosmetic counter. The iPad Kiosk is a vital tool for the company to develop a direct digital connection with their customers and as an interactive information stand. However, in the retail e

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