EHW were commissioned to design and project manage HR Owen’s main Ferrari showroom on Old Brompton Road in South Kensington. After a full refurbishment and a more recent corporate upgrade, the showroom meets Ferrari’s global corporate identity standards, designed to provide a welcoming environment for customers to enjoy the whole ownership experience both during and after purchase. Critical to the new concept is the confi guration room where clients can personalise their Ferrari to their unique specifi cation and requirements. The showroom has two fl oors incorporating the new Ferrari concept, developed by Ferrari in collaboration with the Italian design studio Fortebis, which was designed specifi cally by EHW for this prestigious site. Client HR Owen Sports Cars Ltd Locatio

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