About eero eero is the world’s best-reviewed whole home WiFi System. The inventive company makes discreet, elegantly-designed devices that replace your wireless router and any range extenders. Its products are sold in more than a dozen retailers, including Best Buy, Walmart, and Amazon, as well as directly on its own website. Since being founded in 2014, eero has been recognized as a leader in mesh WiFi networking solutions, with over $90MM in funding. Opportunity As eero became more popular, the company lacked the timely data it needed for insight into how their products were selling across all retail stores, online retailers, and its e-commerce site. Mark Sieglock, Head of Business Operations, knew driving growth meant giving his team more than a generic BI solution. The existing

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