Case Study
Digital Agencies: How Productivity and Efficiency Can Help You Take Back Control
Digital Agencies: How Productivity and Efficiency Can Help You Take Back Control 80% 96%2 Accelo | Productivity & Efficiency The first half of 2020 has been rough on small businesses. The U.S. economy shrunk at an adjusted annual rate of 4.8% in the first quarter, the steepest decline since the 2008–2009 recession. Things got worse in the year’s second quarter, when the economy dropped by a record-breaking 32.9%. There hasn’t been a decline of that level since the country first started keeping records in 1947. The closest runner-up was a 10% quarterly decline in the late 1950s. There’s no quick bounce-back on the horizon, at least for the marketing world. According to Forrester, agencies expect to see two years of negative growth, including a 30% decline in 2020 and 20% in 2021.