Case Study
DIGITAL ADVICE + PRODUCT GUIDES
1 CASE STUDY: DIGITAL ADVICE + PRODUCT GUIDES WITH 2019 from VAUDE Manfred Meindl, Head of International Marketing and Digital Services and excentos Ole Tangermann (CEO)VAUDE is a leading German producer and seller of outdoor clothing and mountain sports equipment. Their position as market leader can be attributed to their extensive experience, continuous product development, expertise in sustainable materials and close alliance with people who are passionate about the outdoors. The majority of VAUDE‘s customers are outdoor enthusiasts and like to be reassured when it comes to buying the best equipment; whether that be for everyday use, sporting activities or extreme expeditions. In any case, VAUDE offers a large product profile with a considerable range of advisory methods to hand.