Case Study

Developing customer conversation agility simulation for a customer communication platform

Developing customer conversation agility simulation for a customer communication platform

Pages 2 Pages

A communications platform company sought to enhance customer engagement during pivotal sales moments to increase revenue, customer satisfaction, and employee engagement. Partnering with BTS, they focused on aligning their organization’s culture and behaviors towards a more dynamic and strategic mindset. A 12-week program with BTS involved a three-hour board game simulation for over 2,000 participants, fostering strategy creation and deep customer understanding. This initiative led to significant engagement improvements, evidenced by high feedback scores and a commitment to actionable strategies post-workshop across various global regions.

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