Case Study

Develop Selling Skills To Build High Performance Teams

Develop Selling Skills To Build High Performance Teams

Blood Centers of America, Inc., (BCA) is a cooperative whose members are community blood centers located across the U.S. BCA provides thirty percent of the nation's transfusion requirements, with a primary focus on improving the operations and business activities of their blood center network. The Challenge: Heather Marreel is the Director of Recruitment for Siouxland Community Blood Bank in the mid-west region. The Blood Bank has 150 employee

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