Case Study

Dell EMC / Pivotal launch

Dell EMC / Pivotal launch

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Dell EMC / Pivotal launch - Brands2Life EMC is a $22 billion international technology giant that helps businesses and government’s store, manage, secure and interpret information. We needed to amplify EMC’s brand, helping it play a ‘bigger game’ and transform its integrated communications, particularly in the public sector, to deliver sales and marketing impact. Building on our wider government engagement programme, Brands2Life secured an invitation for Pivotal’s CEO to speak alongside David Cameron, to mark the third anniversary of Tech City. EMC has now been invited to join the government’s Data Strategy Board and a National Cyber Crime task force, the Information Sharing Partnership.

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