Case Study

Delivering High-Quality Leads With MRP PRELYTIX

Delivering High-Quality Leads With MRP PRELYTIX

Pages 1 Pages

LexisNexis Group is a corporation providing computer-assisted legal research as well as business research and risk management services. Business Challenge LexisNexis, a leader in providing essential information to help customers assess, predict, and manage risk, was looking for a way to identify a prospect’s stage along the buyer journey and effectively communicate the right content at the right time. LexisNexis turned to MRP to develop an integrated demand campaign to deliver high-quality leads and sales engagements. DELIVERING HIGH-QUALITY LEADS WITH MRP PRELYTIX Learn More At www.mrpfd.com sales@mrpfd.com MRP leveraged a net-new, fully validated list of opt-in prospects, alongside compelling creative, to create a high-impact demand generation program focused around co

Join for free to read