ddk marketing partnered with Albert’s Diamond Jewelers to manage their database
ddk marketing partnered with Albert’s Diamond Jewelers to manage their database
4 Pagesa case study: database management _________________ provided by: ddk marketingAlbert’s Diamond Jewelers – Database Management Case Study ddkmarketing.com | 414 N Orleans Street, Suite 310 | Chicago, IL 60060 | 312.445.0030 ______________________________________________________________ 1 executive summary ddk marketing partnered with Albert’s Diamond Jewelers to manage their database, including customer and transactional records. The goal of the partnership was to allow Albert’s to be able to easily access analytical data on their current customer base in an effort to guide strategic marketing decisions. The database management was designed to be both turnkey, providing quick and detailed analytical solutions to Albert’s marketing needs, as well as flexible with the ability to adapt as
