1 DATASTAX CUSTOMER CASE STUDY CUSTOMER 360° & REAL-TIME PERSONALIZATION USE CASE: Asset Monitoring (IoT) INDUSTRY: Telecommunications and Mobility CHALLENGES: ) Needing to handle large-scale SaaS implementations for multiple customers simultaneously as well as on-premises single- customer implementations. ) Complex database setup procedures that tie up too many resources needed to develop and test functions. ) Scalability and reliability issues, especially for on- premises implementations. SOLUTION: ) DataStax Enterprise with the best distribution of Apache CassandraTM. RESULTS: ) Quick and effective implementation. ) ‘Always-on’ availability and linear scalability for storage of inbound event data from IoT devices as well as new data generated from processing. ) Flexibl

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