Case Study / Damart www.damart.co.uk/ avaya.com Damart Delights Generational Segments with Avaya Omnichannel Contact Center Catalog retailer Damart UK needed a contact center solution flexible enough to deliver the high-touch experiences that customers want today—as well as the higher-tech experiences that customers will want tomorrow. When executives at Damart UK think about the kind of experiences they want to create for their customers, there are certain numbers they can’t ignore. Forty five percent of the catalogue retailer’s orders arrive by phone. Another 35 percent arrive through the mail— and that’s snail mail, not email. All this is not terribly surprising: Damart is the catalogue retailer of choice for seniors in the UK seeking fashionable, stylish, and comfortabl

Join for free to read