Dale Carnegie, a professional development training provider, partnered with SocialMadeSimple to launch a 90-day pilot program aimed at increasing brand awareness, driving new business, and encouraging engagement across three locations in Georgia, Florida, and Tennessee. The strategy included posting on social media three times per week and using boosted posts to reach beyond current followers. The campaign generated impressive results: over 129K total impressions, 50K clicks, and 16K leads with an average cost per lead of $35. Paid ad campaigns targeting business professionals also drove sign-ups for various courses, showcasing Dale Carnegie’s offerings and expertise. SocialModo enabled real-time content management and reporting.

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