Case Study

CustomerCentric Selling Helps Yipes Increase The Quality Of Their Pipeline And Improve Forecasting Accuracy By 96%

CustomerCentric Selling Helps Yipes Increase The Quality Of Their Pipeline And Improve Forecasting Accuracy By 96%

Yipes Increases Revenue, Cuts Length of Sales Cycle and Enjoys Consistent Sales Growth "This resulted in our salespeople going to a 'product- feature sale', which made selling to executives at the highest levels ineffective," said McGlone. The CustomerCentric Selling® Solution By leveraging CustomerCentric Selling®, Yipes believed they could address these issues and achieve their growth targets by: • Defining a repeatable sales proce

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