veeva.com 1 CUSTOMER STORY Customer Success Story Overview AstraZeneca is a global, innovation-driven biopharmaceutical business with a primary focus on the discovery, development, and commercialization of prescription medicines. As a leader in gastrointestinal, cardiovascular, neuroscience, respiratory and inflammation, oncology, and infectious disease medicines, AstraZeneca generated global revenues of $32.8 billion in 2009. In the United States, AstraZeneca is a $14.8 billion healthcare business. The ROI for Veeva CRM at AstraZeneca was 29% with a cost savings of 30% annually. You can’t get much better than that. – John Pelkowski Senior Director Client Engagement, Medical Affairs The Challenge When AstraZeneca’s Medical Affairs team first started working with i

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