Increasing health concerns and signs of aging drive senior citizens to search for medicare enrollment plans and information. So when our client wanted to help seniors select the best medicare plan in an easy, friendly, and meaningful manner, we created the building blocks for their customer experience transformation. 1. Senior citizens want a seamless and transparent medicare experience that will enable them to easily access the information they need to make excellent health care choices. Our client wanted to give a complete view of their medicare coverage options at their fingertips. The lack of a digital channel made this impossible and was causing our client to lose out on business because they could not proactively engage with the beneficiaries. 2. Traditional busine

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