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Controlling Reward Cost

Controlling Reward Cost

Maritz Motivation
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© 2012 Maritz All rights reserved | 1 Controlling Reward Cost (Airline Credit Card) Credit card companies create loyalty programs to increase profitability through more frequent use of their cards by customers who seek to earn rewards for their purchases. But what do they do if competitive pressures and rising costs start to eat away at those improved profit margins. When margins start to slip, it’s time to examine your pro

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