Case Study

Coffeetime Concord 2013 Brand Promotion Blind Test Case Study

Coffeetime Concord 2013 Brand Promotion Blind Test Case Study

Pages 1 Pages

Chairmans Brands was launching a new smoked meat sandwich at its Coffeetime locations, and wanted to test new and innovative ways to communicate with its customers, while they were in store and had the power to try something new - now!

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